Promo
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Press Release
CULVER CITY, California—March 21, 2023—Today, Amazon Freevee released the official trailer and key art for the Freevee Original scripted comedy series Primo, premiering on the service on May 19 and executive produced by New York Times best-selling author Shea Serrano and Emmy-winning producer Michael Schur (The Good Place, Parks and Recreation). All eight episodes of the first season will be available to stream exclusively on Amazon Freevee in the U.S., the UK, Germany, and Austria beginning on May 19.
The coming-of-age, single-camera comedy, inspired by Serrano’s life growing up in San Antonio, TX, follows Rafa Gonzales, a wide-eyed 16-year-old being raised by his clever mother, Drea, and his five overbearing uncles (Rollie, Mike, Ryan, Jay, and Mondo) as they live their lives on the southside of San Antonio. Rafa is at an inflection point, as three big life moments coincide: he and his friends are nearing the end of high school; he’s pretty sure he just met the girl of his dreams; and he just found out he has a real chance to become the first person in his family to go to college. Over the course of the series, the group—Rafa, his mom, uncles, friends, and crush—will all affect each other and help one another grow in ways they weren’t expecting, whether they like it or not.
Primo stars Ignacio Diaz-Silverio (The Good Fight), Johnny Rey Diaz (Grey’s Anatomy), Christina Vidal (The Terminal List, Taina), Henri Esteve (Grown-ish, Homecoming), Martin Martinez (Magnum P.I.), Jonathan Medina (The Purge), Carlos Santos (Gentefied), Nigel Siwabessy (Stop the Bleeding!), Efrain Villa (Better Call Saul), and Stakiah Lynn Washington (Everything is Both).
Serrano serves as creator and executive producer for the series, alongside executive producers Michael Schur via Fremulon, David Miner for 3 Arts Entertainment, and Morgan Sackett. Peter Murrieta and Lisa Muse Bryant also serve as executive producers. Kabir Akhtar directed the pilot episode. The series is produced by Amazon Studios and Universal Television, a division of Universal Studio Group.
Spanning drama and comedy, scripted and unscripted, Amazon Freevee uniquely offers premium Originals on a free streaming service. Originals include High School, the critically acclaimed coming-of-age series based on Tegan and Sara Quin’s best-selling memoir; Greg Garcia’s comedy series Sprung; and the cooking competition series featuring a cast of home chefs, America’s Test Kitchen: The Next Generation. Additional upcoming Originals include the concert special Monumental: Ellie Goulding at Kew Gardens, premiering March 31, and the new documentary-style comedy series starring James Marsden, Jury Duty, premiering April 7.
The coming-of-age, single-camera comedy, inspired by Serrano’s life growing up in San Antonio, TX, follows Rafa Gonzales, a wide-eyed 16-year-old being raised by his clever mother, Drea, and his five overbearing uncles (Rollie, Mike, Ryan, Jay, and Mondo) as they live their lives on the southside of San Antonio. Rafa is at an inflection point, as three big life moments coincide: he and his friends are nearing the end of high school; he’s pretty sure he just met the girl of his dreams; and he just found out he has a real chance to become the first person in his family to go to college. Over the course of the series, the group—Rafa, his mom, uncles, friends, and crush—will all affect each other and help one another grow in ways they weren’t expecting, whether they like it or not.
Primo stars Ignacio Diaz-Silverio (The Good Fight), Johnny Rey Diaz (Grey’s Anatomy), Christina Vidal (The Terminal List, Taina), Henri Esteve (Grown-ish, Homecoming), Martin Martinez (Magnum P.I.), Jonathan Medina (The Purge), Carlos Santos (Gentefied), Nigel Siwabessy (Stop the Bleeding!), Efrain Villa (Better Call Saul), and Stakiah Lynn Washington (Everything is Both).
Serrano serves as creator and executive producer for the series, alongside executive producers Michael Schur via Fremulon, David Miner for 3 Arts Entertainment, and Morgan Sackett. Peter Murrieta and Lisa Muse Bryant also serve as executive producers. Kabir Akhtar directed the pilot episode. The series is produced by Amazon Studios and Universal Television, a division of Universal Studio Group.
Spanning drama and comedy, scripted and unscripted, Amazon Freevee uniquely offers premium Originals on a free streaming service. Originals include High School, the critically acclaimed coming-of-age series based on Tegan and Sara Quin’s best-selling memoir; Greg Garcia’s comedy series Sprung; and the cooking competition series featuring a cast of home chefs, America’s Test Kitchen: The Next Generation. Additional upcoming Originals include the concert special Monumental: Ellie Goulding at Kew Gardens, premiering March 31, and the new documentary-style comedy series starring James Marsden, Jury Duty, premiering April 7.
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