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The First Lady - First Look Promo

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Press Release
SHOWTIME has announced that Oscar and Emmy(R) nominee and Golden Globe(R) winner Michelle Pfeiffer (French Exit) will star as Betty Ford and Oscar, Emmy and Golden Globe winner Susanne Bier (The Undoing) will direct and executive produce the anthology series THE FIRST LADY (w/t), starring and executive produced by Oscar, Emmy and Tony winner Viola Davis (Ma Rainey's Black Bottom), who will play former first lady Michelle Obama. THE FIRST LADY is a revelatory reframing of American leadership, told through the lens of the women at the heart of the White House. Produced by SHOWTIME and Lionsgate Television, the series is executive produced by Oscar winner Cathy Schulman (Crash), Viola Davis, Julius Tennon, Andrew Wang, Jeff Gaspin (Rhythm + Flow) and Brad Kaplan (Mr. Church) and created by author Aaron Cooley (Four Seats: A Thriller of the Supreme Court), who will write several of the episodes and executive produce.

The announcement was made by Amy Israel, Executive Vice President, Scripted Programming, Showtime Networks Inc. In the East Wing of the White House, many of history's most impactful and world-changing decisions have been hidden from view, made by America's charismatic, complex and dynamic First Ladies. This series will peel back the curtain on the personal and political lives of three unique, enigmatic women, tracing their journeys to Washington through an enlightening intimacy, with season one focusing on Michelle Obama, Betty Ford and Eleanor Roosevelt.
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