Picked up straight to series in April 2016 as part of Spike's push to re-enter the original scripted space, the drama starring Morgan Spector and Frances Conroy launched in late June to solid sampling, drawing 1.2 million viewers to the premiere with live-plus-three day Nielsen returns. However, the rest of The Mist's run could barely crack 800,000 viewers — even with DVR. Among adults 18-49, it couldn't even crack cable's top 30 scripted series.
The decision to cancel The Mist comes as Spike is set to be rebranded as Paramount Network in January as part of a larger plan to reinvigorate corporate parent Viacom.
The decision to cancel The Mist comes as Spike is set to be rebranded as Paramount Network in January as part of a larger plan to reinvigorate corporate parent Viacom.
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