Ratings News - 17th July 2015

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  Last Week's Final Adjusted Ratings
  
  
  
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  Early Ratings Analysis by Marc Berman (TVMediaInsights)
  
  The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)
  
  

  NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.

  
  Metered Market Thursday Ratings
  
  Thursday 7/16/15
  
  Household
  Rating/Share
  CBS 3.7/ 7
  NBC 3.4/ 6
  ABC 2.9/ 5
  Fox 2.0/ 4
  CW 0.6/ 1
  
  -Percent Change from the Year-Ago Oscar Evening – Thursday 7/17/14:
  CW: +50, NBC: +48, CBS: + 6, ABC: – 9, Fox: -29
  
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  Note: The following labels are based on the household overnights and are subject to change given the availability of other pending data streams. The overnights are your first look at what to potentially expect when the other results come in. And we always take into account other benchmarks including the expected demographic ratings, potential DVR and digital usage, the critical acclaim (or lack of) and the social media presence. Keep in mind, as always, that results for any live sporting event are always approximate.
  
  -Good: “Big Brother” (CBS)
  -Always Reliable: “The Big Bang Theory” R (CBS), “Mom” R (CBS)
  -Vast Improvement: “Dateline” R (NBC)
  -Promising: “Wayward Pines” (Fox)
  -Modest: “Astronaut Wives Club” (ABC), “Food Fighters” (NBC)
  -Below Average: “Mistresses” (ABC), “Rookie Blue” (ABC), “Under the Dome” (CBS)
  -Disappointing: “Boom!” (Fox)
  -Bad: “Beauty and the Beast” (CW), “Dates” (CW)
  
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  Ratings Breakdown:
  CBS topped this third July Thursday in the household overnights care of its combination of encore telecasts of sitcoms “The Big Bang Theory” (#1 for the night: 4.8 rating/9 share) and “Mom” (#1: 3.8/ 7), summer favorite “Big Brother” (#1: 3.9/ 7), and season three of fading drama “Under the Dome” (#2: 3.0/ 5). There was nothing unusual there, with “Big Brother” expected to win the evening among key adults 18-49 with an approximate 1.9 rating in the demo.
  
  NBC, however, doubled its overnight household rating from one week earlier thanks to the arrival of two hours of “Dateline,” a repeat telecast, in place of former time period occupants “Aquarius” and “Hannibal,” which were shipped off to Siberia (aka Saturday). The mystery-themed “Dateline” encore averaged a 3.9/ 7 in the overnights from 9-11 p.m., building from lead-in “Food Fighters” (#3: 2.6/ 5 at 8 p.m.) by 50 percent. One week earlier, “Aquarius” and “Hannibal” averaged only 1.3/ 3 in the overnights.
  
  A potential bright spot on Fox, meanwhile, remains quirky drama “Wayward Pines,” which at a 2.6/ 5 in the 9 p.m. hour (#3: tied with “Mistresses” on ABC) increased from game show lead-in “Boom!” (#4: 1.5/ 3) by a hefty 73 percent. This should translate into about a 1.0 rating in adults 18-49 for “Wayward Pines” (versus an estimated 0.7 for lead-in “Boom!” and 0.8 for competing “Mistresses”).
  
  Earlier in the evening on ABC was recent scripted entry “Astronaut Wives Club” at a second-place 3.6/ 7 from 8-9 p.m. And capping off the night was perennial Canadian summer drama “Rookie Blue” at a depressed 2.7/ 5 (#3) at 10 p.m. Comparably, “Rookie Blue” slipped by 25 percent from the 3.6/ 6 in the overnights on the year-ago evening.
  
  Over at The CW, two more episodes of British sitcom “Dates” only matched the week-ago two episode opener with a 0.5/ 1 at 9 p.m. (#5) and a 0.4/ 1 at 9:30 p.m. And that resulted in only an average 0.15 in adults 18-49. Comparably, the 0.5 overnight rating in the 9 p.m. half-hour for “Dates” dropped by 37 percent from the already lackluster 0.8/ 2 for “Beauty and the Beast” from 8-9 p.m.
  
  Source: Nielsen Media Research
  
  

  Source:

  Marc Berman@tvmediainsights
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  About the Daily Ratings
  
  Each day (except Sunday) during the main TV Season we post the TV Ratings for the previous nights primetime shows for the major broadcast networks (ABC, CBS, CW, FOX, NBC). Cable Network ratings will be added to the Ratings Database.
  
  The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).
  
  Next, if available, we will post the Top 25 Market 18-49 Ratings to give you a rough idea of the ratings to following.
  
  Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above (We also where possible now post the 18-34 and 25-54 Demo Numbers).
  
  Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below). Friday's Final Adjusted Ratings are normally available on the following Monday.
  
  

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