Netflix, which already eats up the fattest chunk of downstream bandwidth, is taking an even bigger bite: The No. 1 subscription-video service accounted for 36.5% of all downstream Internet bandwidth during peak periods in North America for March, according to a new report.
Indeed, Netflix boosted its share of downstream bandwidth usage in primetime hours over the last six months, when it was at 34.5%, according to Sandvine, a Canadian bandwidth-management systems vendor. Netflix video continues to consume more bandwidth than YouTube, Amazon and Hulu combined at peak periods, according to the report.
By comparison, for the same time periods, YouTube accounted for 15.6% of downstream Internet traffic, web browsing was 6%, Facebook was 2.7%, Amazon Instant Video was 2.0% and Hulu was 1.9%.
Indeed, Netflix boosted its share of downstream bandwidth usage in primetime hours over the last six months, when it was at 34.5%, according to Sandvine, a Canadian bandwidth-management systems vendor. Netflix video continues to consume more bandwidth than YouTube, Amazon and Hulu combined at peak periods, according to the report.
By comparison, for the same time periods, YouTube accounted for 15.6% of downstream Internet traffic, web browsing was 6%, Facebook was 2.7%, Amazon Instant Video was 2.0% and Hulu was 1.9%.
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I expect an increase in April when Daredevil premiered.
ReplyDeletesurprised by the number, even though I much prefer netflix to traditional network tv. Id give more shows a chance, if they were on netflix even if I knew Id normally hate that type of show.
ReplyDeleteNo surprise here.What is what happens when you deliver show after show!
ReplyDeleteWhoa, that is a truly massive amount of our internet usage. Netflix is dominating.
ReplyDeleteI was thinking the exact same thing. I'm thinking at least 40% for April.
ReplyDeleteif Hulu dropped their ads out for subscribed customers it would probably eclipse YouTube. ads are not fun when you pay for the service. i can't believe more people stream Amazon Instant Video over Hulu Plus considering Hulu's content are far more recent than Amazon.
ReplyDeleteAnd that is without their latest shows like Daredevil
ReplyDeleteI'm not surprised. It certainly accounts for way more than 37% of my internet traffic.
ReplyDeleteIs this a good thing or bad thing. First thought was a good thing?!
ReplyDeleteSo is safe to say that Netflix can break the internet and not Kim Kardashian, right?
ReplyDeleteThat is very interesting indeed...
ReplyDeleteI wonder tho does that include people who are using vpn or DNS change to use American Netflix?
ReplyDeleteYeah but I'm guessing Hulu pays a lot more for shows because they have them as they air. Unlike Netflix that get them a year later.
ReplyDelete