Last Week's Final Adjusted Ratings
Early Ratings Analysis by Marc Berman (TVMediaInsights)
The analysis below is based on the early household numbers and are NOT the same as the numbers that will be posted in the above table later. (See the About section below)
NOTE: The opinions expressed here are NOT those of SpoilerTV but of the Author of this Article, Marc Berman.
Sunday 4/12/15 Metered Markets
Household
Rating/Share
CBS 7.2/12
ABC 3.2/ 5
NBC 3.0/ 5
Fox 1.7/ 3
-Percent Change from the Year-Ago Oscar Evening – Sunday 4/13/14:
NBC: +11, CBS: + 4, ABC: -16, Fox: -19
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Note: The following labels are based on the household overnights and are subject to change given the availability of other pending data streams. The overnights are your first look at what to potentially expect when the other results come in. And we always take into account other benchmarks including the expected demographic ratings, potential DVR usage, the critical acclaim (or lack of) and the social media presence. Keep in mind, as always, that results for any live sporting event are always approximate.
-Solid in Total Viewers:
“60 Minutes” (CBS), “Madam Secretary” (CBS)
-Losers (excluding repeats):
“Dateline” (NBC), “American Odyssey” (NBC), “Revenge” (ABC), “Battle Creek” (CBS)
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Ratings Breakdown:
Note: All individual program results on CBS are approximate due to the estimated final 15-minutes of the Masters Golf Tournament bleeding into primetime on the East Coast.
CBS stood well above the competition in the Sunday overnights, besting distant No. 2 ABC by 125 percent. The aforementioned Masters Golf Tournament (10.6 rating/20 share from 7-7:15 p.m.) led into a 9.0 rating/16 share in households for “60 Minutes” from 7:15-8:15 p.m., followed by “Madam Secretary” (7.8/12 from 8:15-9:15 p.m.), “The Good Wife” (6.1/10 from 9:15-10:15 p.m.) and waiting-to-be axed recent entry “Battle Creek” (4.1/ 8 from 10:15-11:15 p.m.). While CBS — excluding “Battle Creek” — has a solid total audience base on Sunday, the challenge is bringing in younger viewers to the night.
In week two news, “A.D.: The Bible Continues” on NBC dipped by 25 from its debut with a second-place 4.6/ 7 in the overnights from 9-10 p.m. (versus a 6.1/10 one week earlier, which translated into 9.68 million viewers and a 2.3 rating/7 share among adults 18-49, based on the Live + Same Day data). This should be more than enough to dominate the time period in the key young adult demographics. And week two of “American Odyssey” slipped by 24 percent with a last-place 2.5/ 4 at 10 p.m. (versus a 3.3/ 6, which translated into 5.37 million viewers and a 1.1/ 4 in adults 18-49).
Earlier in the evening on NBC was “Dateline” (#4: 2.4/ 4) and a repeat of the pilot episode of “A.D.: The Bible Continues” (#3: 2.7/ 4) from 7-9 p.m.
Elsewhere, ABC had a modest overnight showing with its line-up of “America’s Funniest Home Videos” (#3: 3.3/ 6), “Once Upon a Time” (#3: 3.2/ 5), “Secrets & Lies” (#3: 3.3/ 5) and tired “Revenge” (#2: 3.0/ 5) from 7-11 p.m. “Revenge” is unlikely to even beat competing “American Odyssey” on NBC in adults 18-49. And Fox populated this second Sunday in April with a repeats of “The Simpsons” (two episodes – 7 p.m.: 1.0/ 2 and 8 p.m.: 1.5/ 2) and “Bob’s Burgers” (1.0/ 2 at 7:30 p.m.), and original installments of “Family Guy” (2.1/ 3) and two episodes of just renewed “The Last Man on Earth” (avg. 2.2/ 3 from 9-10 p.m.). Fox ranked fourth in the overnights in each of its six half-hours.
Source: Nielsen Media Research
Source:
About the Daily Ratings
Each day (except Sunday) during the main TV Season we post the TV Ratings for the previous nights primetime shows for the major broadcast networks (ABC, CBS, CW, FOX, NBC). Cable Network ratings will be added to the Ratings Database.
The first item that gets posted (normally around 2pm GMT) is the early overnight analysis based on the early household numbers (these are not the same as the Total Viewers and 18-49 Demo numbers that are posted later).
Next, if available, we will post the Top 25 Market 18-49 Ratings to give you a rough idea of the ratings to following.
Later on (normally between 4pm-5pm GMT) we post the official early overnight Total Viewers and 18-49 Demo numbers in the table above (We also where possible now post the 18-34 and 25-54 Demo Numbers).
Finally, later in the evening (10pm-11pm GMT) or the following day, the final adjusted ratings numbers are released, these are then posted in the Ratings Database. The Final Adjusted numbers are what we use for all our Renew/Cancellation Tables, Full Season Tables, Ratings Scorecards etc (see below). Friday's Final Adjusted Ratings are normally available on the following Monday.
Additional Ratings Resources
If you’re interested in Ratings/Renewals/Cancellations then we have a number of resources here at SpoilerTV that we recommend you check out.
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