The network is teaming with uber-producer Scooter Braun and Tony nominee Todd Graff to develop a music drama, The Hollywood Reporter has learned.
The untitled entry, which has received a script commitment, is set in the ever-evolving world of music, entertainment and social media. It chronicles the rise of Gary Graham, a brilliant young manager with the talent and ambition to shake up the industry, which is a world gone viral: where stars are minted overnight, relationships are constantly tested and careers can be made or crushed with one perfectly placed phone call. Will he manage to stay true to himself while outmaneuvering the roadblocks put in place by clients, lovers and colleagues? It's a fine line.
The drama will feature original songs and cameos from some of pop culture's biggest names.
Graff (Broadway's Baby) will pen the script and executive produce the Warner Bros. Television entry alongside Tony Krantz via his Flame Ventures production banner. Braun, who manages Justin Bieber, Ariana Grande, Psy and Carly Rae Jepsen, among others, will also executive produce via his SB Films unit. Flame's Drew Comins and SB's Danny Rose are set as co-EPs.
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