ABC’s Live + 3 Day data for season premiere Thursday (9/25/14):
At 10pm, the debut of ABC’s How to Get Away With Murder was the #1 biggest overall gainer of Premiere Week 2014-15, adding on +6.0 million Total Viewers after 3 days of playback. In fact, ABC’s new drama delivered the largest-ever Total Viewer increase in L+3 for any telecast on any network, beating the previous record holder (the 1/27/14 telecast of NBC’s The Blacklist) by 7% (+6.0 million vs. +5.6 million). HTGAWM soared to 20.3 million Total Viewers (from 14.3 million in L+SD) in the just released L+3 data.
Adding +1.9 rating points to its L+SD tally, How to Get Away With Murder is the 2nd-biggest gainer so far this season among Adults 18-49 (behind only CBS’ The Big Bang Theory premiere) and is the #1 freshman gainer, topping the playback gains of Fox’s Gotham (+1.8 rating points). HTGAWM jumped to a 5.8 rating (from a 3.9 in L+SD) in the L+3 numbers.
At 9pm, the season premiere of ABC’s Scandal grew to 15.6 million Total Viewers (+28% - up +3.4 million from 12.2 million in L+SD) and a 5.3 in Adults 18-49 (+36% - up +1.4 from a 3.9 in L+SD). Scandal saw bigger L+3 gains than its year-ago opener in both Viewers (+3.4 million vs. +2.8 million) and young adults (+1.4 rating points vs. +1.2 rating points). Scandal scored its best-ever L+3 numbers in both Total Viewers (15.6 million) and Adults 18-49 (5.3 rating).
In its new 8pm slot, ABC’s Grey’s Anatomy premiere jumped to 13.1 million Total Viewers (+30% - up +3.0 million from 10.1 million in L+SD) and a 4.5 in Adults 18-49 (+45% - up +1.4 from a 3.1 in L+SD). Grey’s delivered its most-watched L+3 telecast in 2 years – since 10/4/12.
At 10pm, the debut of ABC’s How to Get Away With Murder was the #1 biggest overall gainer of Premiere Week 2014-15, adding on +6.0 million Total Viewers after 3 days of playback. In fact, ABC’s new drama delivered the largest-ever Total Viewer increase in L+3 for any telecast on any network, beating the previous record holder (the 1/27/14 telecast of NBC’s The Blacklist) by 7% (+6.0 million vs. +5.6 million). HTGAWM soared to 20.3 million Total Viewers (from 14.3 million in L+SD) in the just released L+3 data.
Adding +1.9 rating points to its L+SD tally, How to Get Away With Murder is the 2nd-biggest gainer so far this season among Adults 18-49 (behind only CBS’ The Big Bang Theory premiere) and is the #1 freshman gainer, topping the playback gains of Fox’s Gotham (+1.8 rating points). HTGAWM jumped to a 5.8 rating (from a 3.9 in L+SD) in the L+3 numbers.
At 9pm, the season premiere of ABC’s Scandal grew to 15.6 million Total Viewers (+28% - up +3.4 million from 12.2 million in L+SD) and a 5.3 in Adults 18-49 (+36% - up +1.4 from a 3.9 in L+SD). Scandal saw bigger L+3 gains than its year-ago opener in both Viewers (+3.4 million vs. +2.8 million) and young adults (+1.4 rating points vs. +1.2 rating points). Scandal scored its best-ever L+3 numbers in both Total Viewers (15.6 million) and Adults 18-49 (5.3 rating).
In its new 8pm slot, ABC’s Grey’s Anatomy premiere jumped to 13.1 million Total Viewers (+30% - up +3.0 million from 10.1 million in L+SD) and a 4.5 in Adults 18-49 (+45% - up +1.4 from a 3.1 in L+SD). Grey’s delivered its most-watched L+3 telecast in 2 years – since 10/4/12.
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And I'm ready to call the show a hit. The biggest new hit, tbh.
ReplyDeleteImpressive. I hope the show keeps the level.
ReplyDeleteWow, that's sick!
ReplyDeleteWHOA! Are we going back to days of Desperate Housewives, huh? Amazing news!
ReplyDeleteWell deserved , it was very good!
ReplyDeleteDesperate Housewives, so much love...
ReplyDeleteAn amazing debut, but every (?) series loses viewers from its pilot episode, especially with such a high start, so we have to wait and see how far it drops to reach a "stable" level.
ReplyDeleteI want it to succeed, because it had an entertaining pilot episode and has potential to keep me interested.
Plus it automatically jumps high up in the list of diverse character series: 9 characters and only 2 are straight, white men.
Wow thats amazing...biggest hit of the season
ReplyDeleteMore impressive than that is that it actually beat Scandal in demo numbers in L3. Awesome. I liked the pilot so much.
ReplyDeleteI love the pilot, can't wait 4 more
ReplyDelete