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Outlander - Sets Ratings Record for Multi-Platform Viewing for Starz

Aug 11, 2014

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Boosted in part by an extensive free sampling campaign, time-travel drama “Outlander” has gotten off to an encouraging start for Starz — becoming the premium cabler’s most popular series premiere in its history.

Nielsen estimates that more than 720,000 watched the series opener of “Outlander” on Saturday night, and a total of 2.3 million watched during its opening weekend on the Starz flagship channel alone. Roughly 51% of those adults watching were female, the network said.

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6 comments:

  1. Good news! It's interesting though not really what I expected, it's much more drama than adventure.

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  2. excellent show and well deserved ratings.

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  3. categorization has always been a moving target for this story. But there are adventure elements/sequences in it so it's not wholly inaccurate.

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  4. Oh I didn't mean that it didn't, I just was expecting for it to be all about lighthearted adventure and it ended up being much more than that.

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  5. Ah. I understand now. Just out of curiosity...have you read the books? So many people i know have that it's really interesting to hear the perspective of someone that is new to the story.

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  6. Nope, hadn't even heard about it before the promos.

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