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24: Live Another Day - Super Bowl Promo Preview

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In the case of “24: Live Another Day,”, Fox went all out, setting up a special promo shoot in London, the setting for the miniseries, a few days before actual production began on the series itself – meaning the Super Bowl promos for the show will contain the first “24” action filmed since the original series wrapped in 2010.

The “24”effort will consist of a series of ten-second vignettes sprinkled across the evening that will lead to what the network bills as a “show-stopping” 45-second promo. They should capture a lot of attention from the show’s fans, because they will feature the on-screen reunion of the show’s best-known characters, Kiefer Sutherland’s Jack Bauer and Mary Lynn Rajskub’s Chloe O’Brian. Fox said the elaborate shoot involved street closures, ballistics, vehicles, pyrotechnics and explosions. The promos will feature a hardened look for the O’Brian character, best remembered as a computer nerd.

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