AMC’S The Walking Dead CAPS FIRST HALF OF FOURTH SEASON WITH STRONG 29% YEAR-OVER-YEAR GROWTH
MID-SEASON FINALE DELIVERS 12.1 MILLION VIEWERS AND 7.7 MILLION ADULTS 18-49
The Walking Dead CONTINUES TO BE THIS SEASON’S #1 SHOW ACROSS CABLE AND BROADCAST, AND THE #1 CABLE SERIES OF ALL TIME
TALKING DEAD AFTERSHOW SETS NEW RECORD, WITH 6 MILLION VIEWERS AND 3.8 MILLION ADULTS 18-49
FOR MID-SEASON FINALE
NEW YORK, NY – December 2, 2013 – The mid-season finale of AMC’s The Walking Dead capped the first half of season four and posted gains of 29% over the first half of season 3, running against NFL football, broadcast sweeps and high-profile special events. Last night’s explosive episode delivered 12.1 million viewers and 7.7 million adults 18-49. The show will return for the second half of its fourth season at 9 p.m. on Sunday, February 9, followed by a new episode of Talking Dead at 10 p.m. Comic Book Men, which has been delivering 1 million viewers at midnight consistently across the first half of its third season, will also return to AMC on Sunday, February 9.
The Walking Dead continues to be the #1 show on all of television among the coveted 18-49 demographic and remains the highest-rated series in the history of cable television. The first eight episodes of its fourth season delivered an average of 13 million viewers and 8.4 million adults 18-49.
“We couldn’t be happier that audiences are continuing to respond in ever-larger numbers to the outstanding work of this amazingly talented team,” said Charlie Collier, AMC’s president. “We’re only at the mid-point of this fourth season, but I know I speak for the entire cast and crew in Atlanta when I say thank you to the fans for joining in our passion for these characters and their journey.”
Now in its third season, The Walking Dead aftershow, Talking Dead, also is seeing strong gains in viewership. The mid-season finale of Talking Dead delivered a record 6 million viewers, including 3.8 million adults 18-49. For the first eight episodes of this season, airing at 10 p.m., Talking Dead is averaging 4.5 million viewers and 3 million adults 18-49. Up +128% in viewers over the first half of season two (when it aired at 11 p.m.), and up +120% among adults 18-49. Hosted by Chris Hardwick, Talking Dead features Hardwick and fans, actors, producers and other TV enthusiasts discussing and dissecting that night’s Dead premiere. The mid-season finale episode featured cast members Scott Wilson (Hershel Greene), Lauren Cohan (Maggie Greene) and Robert Kirkman, executive producer of the show and creator and writer of The Walking Dead comic book.
Key Nielsen Highlights for the mid-season (season four) finale of The Walking Dead
9 pm airing – 6.5 HH rating
9 pm airing – 12.1 million viewers
9 pm airing – 7.7 million adults 18-49
Key Nielsen Highlights (averages) for the first eight episodes of The Walking Dead Season Four
9 pm airing – 6.8 HH rating
9 pm airing – 13.0 million viewers
9 pm airing – 8.4 million adults 18-49
Key Nielsen Highlights for the mid-season (season three) finale of Talking Dead
10 pm airing – 3.2 HH rating
10 pm airing – 6.0 million viewers
10 pm airing – 3.8 million adults 18-49
Key Nielsen Highlights (averages) for the first eight episodes of Talking Dead Season Three
10 pm airing – 2.4 HH rating
10 pm airing – 4.5 million viewers
10 pm airing – 3.0 million adults 18-49
Source: Nielsen Media Research fast nationals (US ratings) 12/1/13. Excludes sports programs. Growth Season 4A 10/13/13- 12/1/13 vs. 3A 10/14/12-12/2/12.
The mid-season finale of The Walking Dead also dominated TV-related social media Twitter activity, and was the #1 show of the night on Twitter across all cable and broadcast networks with 880,450 show-related Tweets from 391,210 unique authors, generating a total of 43.9 million impressions, according to Nielsen SocialGuide. Twitter activity peaked at 9:48 p.m. EST with 31,861 Tweets-per-minute, representing 83 percent of all television-related Twitter activity at that time. The Walking Dead was also the #1 program for the day in TV-related social media Twitter activity, including the mid-season finale and seven previous episodes that ran during a catch-up marathon on AMC, with the most unique authors and total Tweets. The mid-season finale also generated a number of simultaneous trending topics including #TheWalkingDead, TWD, Hershel, RIP Hershel, Not Hershel and #PrisonShowdown.
Source: AMC
MID-SEASON FINALE DELIVERS 12.1 MILLION VIEWERS AND 7.7 MILLION ADULTS 18-49
The Walking Dead CONTINUES TO BE THIS SEASON’S #1 SHOW ACROSS CABLE AND BROADCAST, AND THE #1 CABLE SERIES OF ALL TIME
TALKING DEAD AFTERSHOW SETS NEW RECORD, WITH 6 MILLION VIEWERS AND 3.8 MILLION ADULTS 18-49
FOR MID-SEASON FINALE
NEW YORK, NY – December 2, 2013 – The mid-season finale of AMC’s The Walking Dead capped the first half of season four and posted gains of 29% over the first half of season 3, running against NFL football, broadcast sweeps and high-profile special events. Last night’s explosive episode delivered 12.1 million viewers and 7.7 million adults 18-49. The show will return for the second half of its fourth season at 9 p.m. on Sunday, February 9, followed by a new episode of Talking Dead at 10 p.m. Comic Book Men, which has been delivering 1 million viewers at midnight consistently across the first half of its third season, will also return to AMC on Sunday, February 9.
The Walking Dead continues to be the #1 show on all of television among the coveted 18-49 demographic and remains the highest-rated series in the history of cable television. The first eight episodes of its fourth season delivered an average of 13 million viewers and 8.4 million adults 18-49.
“We couldn’t be happier that audiences are continuing to respond in ever-larger numbers to the outstanding work of this amazingly talented team,” said Charlie Collier, AMC’s president. “We’re only at the mid-point of this fourth season, but I know I speak for the entire cast and crew in Atlanta when I say thank you to the fans for joining in our passion for these characters and their journey.”
Now in its third season, The Walking Dead aftershow, Talking Dead, also is seeing strong gains in viewership. The mid-season finale of Talking Dead delivered a record 6 million viewers, including 3.8 million adults 18-49. For the first eight episodes of this season, airing at 10 p.m., Talking Dead is averaging 4.5 million viewers and 3 million adults 18-49. Up +128% in viewers over the first half of season two (when it aired at 11 p.m.), and up +120% among adults 18-49. Hosted by Chris Hardwick, Talking Dead features Hardwick and fans, actors, producers and other TV enthusiasts discussing and dissecting that night’s Dead premiere. The mid-season finale episode featured cast members Scott Wilson (Hershel Greene), Lauren Cohan (Maggie Greene) and Robert Kirkman, executive producer of the show and creator and writer of The Walking Dead comic book.
Key Nielsen Highlights for the mid-season (season four) finale of The Walking Dead
9 pm airing – 6.5 HH rating
9 pm airing – 12.1 million viewers
9 pm airing – 7.7 million adults 18-49
Key Nielsen Highlights (averages) for the first eight episodes of The Walking Dead Season Four
9 pm airing – 6.8 HH rating
9 pm airing – 13.0 million viewers
9 pm airing – 8.4 million adults 18-49
Key Nielsen Highlights for the mid-season (season three) finale of Talking Dead
10 pm airing – 3.2 HH rating
10 pm airing – 6.0 million viewers
10 pm airing – 3.8 million adults 18-49
Key Nielsen Highlights (averages) for the first eight episodes of Talking Dead Season Three
10 pm airing – 2.4 HH rating
10 pm airing – 4.5 million viewers
10 pm airing – 3.0 million adults 18-49
Source: Nielsen Media Research fast nationals (US ratings) 12/1/13. Excludes sports programs. Growth Season 4A 10/13/13- 12/1/13 vs. 3A 10/14/12-12/2/12.
The mid-season finale of The Walking Dead also dominated TV-related social media Twitter activity, and was the #1 show of the night on Twitter across all cable and broadcast networks with 880,450 show-related Tweets from 391,210 unique authors, generating a total of 43.9 million impressions, according to Nielsen SocialGuide. Twitter activity peaked at 9:48 p.m. EST with 31,861 Tweets-per-minute, representing 83 percent of all television-related Twitter activity at that time. The Walking Dead was also the #1 program for the day in TV-related social media Twitter activity, including the mid-season finale and seven previous episodes that ran during a catch-up marathon on AMC, with the most unique authors and total Tweets. The mid-season finale also generated a number of simultaneous trending topics including #TheWalkingDead, TWD, Hershel, RIP Hershel, Not Hershel and #PrisonShowdown.
Source: AMC
Wow, 2.0 more than the previous episode.
ReplyDeletethis show is so damn huge...
ReplyDeleteNo, it got 7.7 million viewers in the 18 to 49, not a 7.7 rating.
ReplyDeleteIt got a 6.1 demo.
WOO-HOO!!!!!!
ReplyDeleteI love The Walking Dead!!! Can't wait until February!
As it should be! It's great, entertaining TV in my opinion :-)
ReplyDeletethe last three episodes really proved how versitale the show can be if it wants. Sadly I think with Rick and the other survivors the air is almost gone. Rick and Daryl are the last tolerable ones. Glenn on the other hand has been on the backseat most of the season, Michonne has become annoying, Maggie pretty much more whiny than before and Carl is the brat from hell...where I want him to end up.
ReplyDeleteI'd dig a spin-off about new survivors. This cast of characters is pretty much squeezed out already tough.
I keep hoping for the spin-off to tell a story running parallel to season 1, telling the struggle of another crew of survivors under different circumstances (not set in Georgia but Alaska or simply a place with different geographical conditions...like a desert, mountains or a generally snowy place)
You think? I'm still interested and invested in these survivors. I like Michonne. She is just coming out of her shell so I hope to see much more of her. I also like Tyreese and Glenn and Maggie. Haha . . . . basically, I like them all :-)
ReplyDeleteBut I'm definitely on board w/adding to our group. We need more survivors. That's why I hated that Axel and that other cute guy were killed. They could have been good additions to the main group.