AMC’S “The Walking Dead” FINALE DELIVERS
12.4 MILLION VIEWERS AND 8.1 MILLION ADULTS 18-49
MAKING IT LARGEST AUDIENCE IN SERIES HISTORY
#1 PROGRAM ON TELEVISION FOR THE NIGHT
FOR TOTAL VIEWERS AND ADULTS 18-49
#1 PROGRAM ON TELEVISION FOR THE WEEK FOR ADULTS 18-49
#1 PROGRAM ON TELEVISION FOR THE BROADCAST SEASON
AMONG ADULTS 18-49
“TALKING DEAD” HITS ALL TIME HIGH
WITH 5.2 MILLION TOTAL VIEWERS & 3.3 MILLION ADULTS 18-49
BEATING HBO’S “GAME OF THRONES” PREMIERE
New York, NY – April 1, 2013 – Last night, AMC’s season three finale of “The Walking Dead” premiered at 9 pm, delivering its largest audience ever with 12.4 million viewers and 8.1 million adults 18-49, making the series the number one program for the night and the week for total viewers and in the demo. The series’ season average is also number one for the broadcast season for adults 18-49 for all of television outdelivering everything including “The Big Bang Theory,” “The Voice,” “Game of Thrones,” “Modern Family,” and almost doubling “The Bible.” With Live plus 3, “The Walking Dead” typically, adds, at least an additional 3 million viewers.
“Two words: Grateful. Dead. It’s a joy that we get to work with such tremendous talent to make ‘The Walking Dead’ and ‘Talking Dead’ come to life for audiences that continue to engage and grow,” said Charlie Collier, AMC’s president. “In just three seasons, ‘The Walking Dead’ has become a pop-culture phenomenon, entertaining millions of passionate viewers and obliterating traditional lines between cable and broadcast television.”
BROADCAST SEASON TO DATE (9/24/13-3/28/13)
Network Program A18-49 US RTG % A18-49 (000)
AMC Walking Dead thru 3/31/13 5.6 7027
CBS Big Bang Theory, THE 5.4 6787
NBC VOICE 4.4 5562
FOX American Idol-WEDNESDAY 4.4 5550
ABC Modern Family 4.4 5533
HIST BIBLE, THE thru 3/31/13 2.9 3608
HBO GAME OF THRONES 3/31/13 2.4 3019
* excluding sports and specials.
Following the 9 pm premiere of “The Walking Dead,” AMC premiered the finale of “Talking Dead” at 10 pm to the most watched episode in series history with 5.2 million viewers tuning in to the live show. The audience of “Talking Dead” out delivered HBO’s premiere of “Game of Thrones” for the night. Hosted by Chris Hardwick, “Talking Dead” features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night’s “Dead” premiere. The series expanded to a full hour with the final 8 episodes of season three. The finale episode featured guests including Norman Reedus, Chad Coleman and Yvette Nicole Brown.
Key Nielsen Highlights for the season three finale of “The Walking Dead”:
9 pm airing – 7.4 HH rating with 12.4 million viewers; a +28%/+38% increase respectively over last year’s season 2 finale
9 pm airing - Adults 18-49 delivered 8.1 million viewers; a +36% increase over last year’s season 2 finale
9 pm airing - Adults 25-54 delivered 7.0 million viewers; a +31% increase over last year’s season 2 finale
Key Nielsen Highlights for the season two finale of “Talking Dead”:
o 10 pm: 3.1 HH rating with 5.2 million viewers, +15%/+20% vs. season 1 finale
o 10 pm: 3.3 million Adults 18-49, +12% vs. last year’s season 1 finale
o 10 pm: 2.9 million Adults 25-54, +9% vs. last year’s season 1 finale
Source: Nielsen. Live+SD. 3/31/13 TWD 9p-10:05p, TD 10:05p-11:05p. (Week of 3/25/13-3/28/13) (Season to Date 9/24/12-3/28/13). M-Sa 8p-11p/Su 7p-11p. Broadcast & Cable Trackage excludes sports & specials A18-49 (000). Qual. avail upon request.
On Sunday, social media for the season finale of “The Walking Dead” ranked 1ST among all television programs for the day. “Talking Dead” ranked 8th among all television and 5th among just cable programs on Sunday.
Source: AMC
12.4 MILLION VIEWERS AND 8.1 MILLION ADULTS 18-49
MAKING IT LARGEST AUDIENCE IN SERIES HISTORY
#1 PROGRAM ON TELEVISION FOR THE NIGHT
FOR TOTAL VIEWERS AND ADULTS 18-49
#1 PROGRAM ON TELEVISION FOR THE WEEK FOR ADULTS 18-49
#1 PROGRAM ON TELEVISION FOR THE BROADCAST SEASON
AMONG ADULTS 18-49
“TALKING DEAD” HITS ALL TIME HIGH
WITH 5.2 MILLION TOTAL VIEWERS & 3.3 MILLION ADULTS 18-49
BEATING HBO’S “GAME OF THRONES” PREMIERE
New York, NY – April 1, 2013 – Last night, AMC’s season three finale of “The Walking Dead” premiered at 9 pm, delivering its largest audience ever with 12.4 million viewers and 8.1 million adults 18-49, making the series the number one program for the night and the week for total viewers and in the demo. The series’ season average is also number one for the broadcast season for adults 18-49 for all of television outdelivering everything including “The Big Bang Theory,” “The Voice,” “Game of Thrones,” “Modern Family,” and almost doubling “The Bible.” With Live plus 3, “The Walking Dead” typically, adds, at least an additional 3 million viewers.
“Two words: Grateful. Dead. It’s a joy that we get to work with such tremendous talent to make ‘The Walking Dead’ and ‘Talking Dead’ come to life for audiences that continue to engage and grow,” said Charlie Collier, AMC’s president. “In just three seasons, ‘The Walking Dead’ has become a pop-culture phenomenon, entertaining millions of passionate viewers and obliterating traditional lines between cable and broadcast television.”
BROADCAST SEASON TO DATE (9/24/13-3/28/13)
Network Program A18-49 US RTG % A18-49 (000)
AMC Walking Dead thru 3/31/13 5.6 7027
CBS Big Bang Theory, THE 5.4 6787
NBC VOICE 4.4 5562
FOX American Idol-WEDNESDAY 4.4 5550
ABC Modern Family 4.4 5533
HIST BIBLE, THE thru 3/31/13 2.9 3608
HBO GAME OF THRONES 3/31/13 2.4 3019
* excluding sports and specials.
Following the 9 pm premiere of “The Walking Dead,” AMC premiered the finale of “Talking Dead” at 10 pm to the most watched episode in series history with 5.2 million viewers tuning in to the live show. The audience of “Talking Dead” out delivered HBO’s premiere of “Game of Thrones” for the night. Hosted by Chris Hardwick, “Talking Dead” features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night’s “Dead” premiere. The series expanded to a full hour with the final 8 episodes of season three. The finale episode featured guests including Norman Reedus, Chad Coleman and Yvette Nicole Brown.
Key Nielsen Highlights for the season three finale of “The Walking Dead”:
9 pm airing – 7.4 HH rating with 12.4 million viewers; a +28%/+38% increase respectively over last year’s season 2 finale
9 pm airing - Adults 18-49 delivered 8.1 million viewers; a +36% increase over last year’s season 2 finale
9 pm airing - Adults 25-54 delivered 7.0 million viewers; a +31% increase over last year’s season 2 finale
Key Nielsen Highlights for the season two finale of “Talking Dead”:
o 10 pm: 3.1 HH rating with 5.2 million viewers, +15%/+20% vs. season 1 finale
o 10 pm: 3.3 million Adults 18-49, +12% vs. last year’s season 1 finale
o 10 pm: 2.9 million Adults 25-54, +9% vs. last year’s season 1 finale
Source: Nielsen. Live+SD. 3/31/13 TWD 9p-10:05p, TD 10:05p-11:05p. (Week of 3/25/13-3/28/13) (Season to Date 9/24/12-3/28/13). M-Sa 8p-11p/Su 7p-11p. Broadcast & Cable Trackage excludes sports & specials A18-49 (000). Qual. avail upon request.
On Sunday, social media for the season finale of “The Walking Dead” ranked 1ST among all television programs for the day. “Talking Dead” ranked 8th among all television and 5th among just cable programs on Sunday.
Source: AMC
Duh The Walking Dead set even more records.
ReplyDeleteI'm not saying this to but down the walking dead or to say its number aren't amaxing just commenting on its comparison to the other networks, especially game of throne.
ReplyDeleteI live in canada where AMC is included in the standard cable package whereas HBO is a special channel you have to pay $10 extra for a month. Obviously this means pretty much everyone can watch Walking Dead live whereas a lot of people will watch Game of thrones online for free. This will obvious result in Game of thrones having lower numbers because online isn't included.
As for the other shows they seem to just be random shows a different channels picked to show that walking dead had higher numbers.
Viewers in Canada do not count in these ratings :) Only US viewers
ReplyDeleteI know I was just pointing out that HBO is a special channel that you have to pay extra for compared to AMC. Unless in the US HBO and AMC are included in the same price package. Is that the case?
ReplyDeleteIf Game of Thrones was on a channel like AMC, you'd have to take out all the sex and graphic violence and nudity and language. I can not possibly imagine as many people would love the show with those elements gone. I still think TWD would outperform it, as it has outperformed every other show on a similar network.
ReplyDeleteHmmm well, I guess it would depend on the service provider. I know that AMC is a cable network so you have to have a cable package to get the channel. I have Time Warner and I have to pay extra for the movie channels so I don't have HBO. But when I had Verizon Fios at my old house, the package we had offered both AMC and the movie channels. I see what you're saying though, but even still, I feel like TWD would outperform GoT for some reason. Even Talking Dead outperformed it... which is weird... cause it's a talk show. Either way, it's a win-win for both shows. They both increased in numbers when they were supposed to rival eachother. So most people expected one of the shows to dip in ratings. Turns out, people are tuning into both of them, which I don't mind at all :)
ReplyDeleteIt's great to set new viewer records and all, but the quality of the episode really did not deserve it.
ReplyDelete