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The Walking Dead - Mid-Season Finale breaks more ratings records

Dec 4, 2012

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AMC’S “The Walking Dead” IS THE FIRST CABLE SERIES TO BEAT EVERY OTHER SHOW OF THE FALL BROADCAST SEASON IN ADULT 18-49 RATING

“The Walking Dead” ATTRACTS 15.2 MILLION VIEWERS FOR THE NIGHT

SERIES DELIVERS 10.5 MILLION VIEWERS AT 9PM PREMIERE, UP 58% OVER LAST YEAR’S MID-SEASON FINALE

SECOND HALF OF SEASON 3 PREMIERES ON SUNDAY, FEBRUARY 10th

“TALKING DEAD” ATTRACTS 2.2 MILLION VIEWERS AND RETURNS FOR AN HOUR ON FEBRUARY 10th

New York – December 3, 2012 – AMC’s “The Walking Dead” is the first cable series in television history to reign as the biggest show of the fall season among Adult 18-49 rating, beating all broadcast and cable entertainment series including “The Voice,” “Modern Family,” “X Factor,” “Two and a Half Men,” “The Big Bang Theory” and “Grey’s Anatomy.” Last night, the 9PM premiere of “The Walking Dead’s” mid-season finale delivered 10.5 million viewers. The series encored at 10PM and then again at midnight, delivering an additional 3.6 million & 1.1 million viewers respectively, totaling 15.2 million viewers for the night. With Live plus 7, “The Walking Dead” adds another 3.4 million viewers a week on average. “The Walking Dead” Season 3 to date reigns as the number one ad supported drama series in basic cable history among total viewers, adults 18-49, adults 25-54, adults 18-34, men 18-49, men 25-54 and men 18-34. AMC resumes the final eight episodes of “The Walking Dead” season three on Sunday, February 10th at 9pm EST.

In addition, the season three mid-season finale of “Talking Dead” at 11pm attracted 2.2 million viewers. The live after show, hosted by Chris Hardwick, expands to a one-hour program on Sunday, February 10th at 10pm EST immediately following “The Walking Dead.” Embassy Row’s Michael Davies and Jen Patton serve as executive producers and Brandon Monk is co-executive producer.

Source: Nielsen. Live+SD. M-Sa 8P-11P/Su 7P-11P. The Walking Dead Finale 12/2/12; Season 3A 10/14-12/2/12. 12/13 Fall Season to Date (11/29/12) vs. Previous Fall Seasons To Date Broadcast & Cable. 9/13/93-12/2/12, Broadcast and Ad Supported Cable, Trackage Level Data. US RTG A18-49. Excluding Sports. Qual Avail Upon Request.

“Representing both the studio and the network as AMC does on this project, I speak for so many when I say 'thank you' and congratulations to everyone involved,” said Charlie Collier, AMC’s president. “The records that ‘The Walking Dead’ shattered today represent an enormous achievement of which we are so proud."

Key Nielsen Highlights for the mid-season finale of “The Walking Dead”:

9pm: 6.5 HH rating, +44% vs. season 2 mid season finale
9pm: 10.5 million viewers, +58% vs. season 2 mid season finale
9pm: 6.9 million Adults 18-49, +54% vs. season 2 mid season finale
9pm: 6.0 million Adults 25-54, +52 vs. season 2 mid season finale
9pm,10pm and midnight encores: Grossed to 15.2 million viewers


Key Nielsen Highlights for the mid season finale of “Talking Dead”:

11pm: 1.5 HH rating with 2.2 million viewers, +67%/+110% vs. season 1 mid-season finale
11pm: 1.5 million Adults 18-49, +111% vs. season 1 mid-season finale
11pm: 1.5 million Adults 25-54, +117% vs. season 1 mid-season finale

Hailed by EW “the greatest thriller ever produced for television,” “The Walking Dead” currently has over 12 and a half million likes on Facebook. “The Walking Dead” is cable's most mentioned show according to Trendrr.tv, out ranking WWE's Monday Night Raw on USA and ESPN's Monday Night Football each week. The series ranks 1st each week vs. all cable. Last week, “The Walking Dead” ranked #1 on television’s Top Social TV Charts. “Talking Dead” ranked #11. “The Walking Dead” also reins #1 for the week for Cable's Top 20 weekly ranking by General Sentiment.

Source: AMC

5 comments:

  1. WOW! it gives a lot to think about. For example if there was a way to measure the worldwide online viewers i bet that would add a couple of millions more viewers. TWD is pretty big, not only in the USA but everywhere.

    ReplyDelete
  2. This is really deserved. I loved watching TWD ever since it started, but it has grown so much.

    If I look at season three en the developping of its characters, it's not much of a surprise that this show attracks more people now. I mean, this season is by far my favorite one so far. It has such a great storyline, you get blown away so many times. The characters have become so much more interesting en yet so much darker, if you look at Carl AND Rick.

    The introduction of The Governor and Michonne was well shown.

    I just can't help it, but I love this serie more and more and therefore a thank you to the whole crew and cast for finally giving, at least me, to give something I look foreward to watch, because everytime they surprise me.

    ReplyDelete
  3. So glad they expanded Talking Dead to an hour. When they have great guests - like CMPunk and Yvette Nicole Brown - a half an hour is simply not enough time to enjoy their insights/answers to the questions/comments. Maybe I can enjoy the behind the scenes stuff more, too, since that bugged me before. Like, "We've only got 30 minutes, why are we wasting time on BTS we'll get on the DVD/Bluray?"

    ReplyDelete
  4. i was talking to my cousin on Thanksgiving and asked her if she watches TWD and she said No and has never seen it and i was Shocked that she hadnt even heard of it....then i told her that it was the Highest Rated Cable show on tv and she was Shocked.....i just sent her this thread and told her bout the Marathon on New Years Eve if she is interested in catching up....☺.....

    ReplyDelete

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