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SUNDAY 5/06/12 Metered Markets
Household
Rating/Share
CBS 6.2/10
ABC 5.2/ 9
NBC 4.3/ 7
Fox 2.5/ 4
-Percent Change from Year-Ago Evening – Sunday 5/08/11
ABC: + 2, Fox: - 4, NBC: - 9, CBS: -10
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-Winners:
60 Minutes (CBS), Once Upon a Time (ABC)
-Honorable Mention:
The Amazing Race (CBS), Desperate Housewives (ABC)
-Losers (excluding repeats):
Dateline (NBC), The Cleveland Show (Fox), Bob’s Burgers (Fox), GCB (ABC), NYC 22 (CBS)
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-Rating Results:
There was nothing unusual to report on this first Sunday in May, with dominant CBS holding a 19 percent advantage in the metered markets over second-place ABC. Third overall was NBC, followed by Fox. Mirroring last week, ABC is expected to win the evening among adults 18-49.
Older-skewing 60 Minutes opened the evening for CBS with an 8.4 rating/16 share at 7 p.m., which took top-rated overnight honors for the evening. If there is one thing for sure, it is 60 Minutes outliving us all. Next was the two-hour season-finale of The Amazing Race at a consistent 6.1/10 from 8-10 p.m., which was three percent above the year-ago 5.9/10 on 5/08/11. That two-hour installment averaged 8.97 million viewers and a 2.6/ 7 among adults 18-49, according to the Live Plus Same day results. Here is the half-hour breakdown:
The Amazing Race (CBS)
8:00 p.m.: 6.3/10 (#1)
8:30 p.m.: 6.2/10 (#2)
9:00 p.m.: 6.0/ 9 (#2)
9:30 p.m.: 6.1/ 9 (#2)
Recent 10 p.m. entry NYC 22 capped off the evening for the Eye net with a second-place 4.3/ 7, which was 30 percent below both year-ago occupant CSI: Miami (6.1/10 on 5/08/11) and the 9:30 p.m. portion of The Amazing Race. NCY 22 will not live to see a second season.
On ABC, the second-to-last episode of Desperate Housewives, which should have called it quits last season, got a minor boost with a first-place 6.4/10 in the overnights at 9 p.m. But that was still seven percent below the 6.9/11 on the year-ago evening. Lead-out GCB concluded for the season (or series) with an uneventful 4.2/ 7 at 10 p.m. (#3), which only proves this Desperate Housewives wannabe is not strong enough to move into the Sunday 9 p.m. hour next season. Although Marc Cherry’s upcoming Devious Maids looks like a lock for next season, ABC might be wise to take a break from this over-the-top type of comedy/drama storytelling. As new as GCB is, it already seems stale.
Earlier in the evening on the alphabet network was veteran America’s Funniest Home Videos (#2: 4.1/ 7 at 7 p.m.) and Once Upon a Time (#1t: 6.2/10 at 8 p.m.), which will definitely be back next season.
NBC got off to a dismal start care of Dateline at a 2.4/ 5 from 7-8 p.m. (#3). But older-skewing Harry’s Law, which is worthy of renewal based on the audience size, perked up to a 5.3/ 9 at 8 p.m. (#3), followed by two hours of Celebrity Apprentice at a 4.8/ 8 from 9-11 p.m. One year earlier, three hours of Donald Trump and company averaged a 5.3/ 9 from 8-11 p.m. on 5/08/11. Here is the half-hour breakdown:
Celebrity Apprentice (NBC)
9:00 p.m.: 4.4/ 7 (#3)
9:30 p.m.: 4.5/ 7 (#3)
10:00 p.m.: 5.2/ 8 (#1)
10:30 p.m.: 5.1/ 9 (#1)
Personally speaking, and I cannot be the only one, it was a true pleasure to see Lisa Lampanelli get the axe.
Last and very least in the overnights was Fox’s combination of a repeat of The Simpsons (#4: 1.7/ 3), The Cleveland Show (#4: 1.9/ 3), the regularly scheduled edition of The Simpsons (#4: 2.9/ 5), Bob’s Burger’s (#4: 2.2/ 3), Family Guy (#4: 3.6/ 6) and American Dad (#4: 2.9/ 4). While I do understand that the strength of Fox falls within the young adult demographics, the network’s animated block is in need of some fresh programming blood next season.
Source: Nielsen Media Research data
Source: Marc Berman@TVMediaInsights
Yay for OUAT!
ReplyDeleteGo OUAT!!! :)
ReplyDeleteYAY for ONCE! Did anyone not expect it to win its time slot?
ReplyDeleteI'm glad Desperate Housewives did a decent job last night. I know the show's ending, but it's been at its best this season, so I'm glad they're making a little noise on their way out.
ReplyDeleteA better than average episode did a better than average rating good for OUAT! :)
ReplyDeleteAnd nice for DH as well, Berman just should stay objective instead of kicking the shows he doesn't like.
A better than average episode did a better than average rating good for OUAT! :)
ReplyDeleteAnd nice for DH as well, Berman just should stay objective instead of kicking the shows he doesn't like.
Another series low for Harry's Law, OUAT and GCB steady, and DH up a 0.3 hurray! NYC22 up a tenth but it's still dead.
ReplyDeleteI agree. Berman's bias really makes his ratings analysis seem a lot less credible.
ReplyDeleteOnce upon a Time won the demo for the night.Intresting that Desperate Housewives Increased t otal ratings.Of course some of Desperate Housewives viewers are probally older than the demo.
ReplyDeleteI am glad that DH did well, they need to move Harry's Law it was a stupid move on NBC's part.
ReplyDeleteIt's looking good for Harry's Law when it has managed to hold onto its number of viewers. It has gained a little more than when the current season started.
ReplyDelete