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SpoilerTV - TV Spoilers

USA Character-istics [VIDEO]

3 Apr 2012

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The USA Research team brings you this "Character-istics" video filled with current general media and USA-specific facts and figures.

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3 comments:

  1. Bunky Bunk3 April 2012 at 17:16

    "49% of the people use their smartphone on a daily basis WHILE watching TV."

    Or, to put it differently, 49% are the worst. I know focus isn't really required for watching USA series, but still.

    Seriously, are they really bragging about some of those statistics ? Like when they put the drawing of a person's brain and basically say "when people watch our network, the brands leave a 20% bigger imprint in their head than ads on other networks". Well, good job alienating people, guys. It's not like they can brag about having Emmy or Golden Globe-winning series anyway.

    Those kinds of statistics should be kept indoors, or else the USA people don't care at all that we know they see us as will-less zombies on whose brains you imprint ads.

    To really make their point, they should have put a drawing of fat cats swimming in pools filled with bills and coins in a castle, while far away in small huts there are people hypotized in front of their TV/computer, with spirals in their eyes (and words like "Must. Buy. Heineken" racing around their skull).

    "Viewers recall the message of a ad 50% better if they see it both on TV and online". No kidding, the more you see it the more you remember it ? Groudbreaking news. And I bet people would recall that message 100% better if a needle popped out of the couch at every commercial break and injected them in their brain with the brands in question. You should consider that, USA.

    It reminds me of what a TF1 executive once famously said about
    private channels financed by ads : ultimately, their goal is to sell the
    "available brain time" of their audience to brands.

    ReplyDelete
  2. Lou3 April 2012 at 19:46

    If you're on Twitter writing useless crap when you're watching a show, then you cannot say you actually care about that show

    THIS!!!!!! I don't know how people live blog and live tweet etc I like to pay attention to what I'm watching

    ReplyDelete
  3. Ryan Logan3 April 2012 at 20:27

    these facts were actually very interestingg!!

    ReplyDelete

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