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SUNDAY 4/15/12 Metered Markets
Household
Rating/Share
CBS 6.7/11
NBC 4.8/ 8
ABC 3.3/ 5
Fox 2.3/ 4
-Percent Change from Year-Ago Evening – Sunday 4/17/11
NBC: + 9, CBS: + 6, Fox: -12, ABC: -37
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-Winners:
60 Minutes (CBS)
-Expected to Dominate Among Adults 18-49:
Celebrity Apprentice (NBC)
-Worthy of Renewal:
Harry’s Law (NBC)
-Disappointing:
NYC 22 (CBS)
-Fading:
CSI: Miami (CBS)
-Losers (excluding repeats):
Dateline (NBC), Titanic (ABC), GCB (ABC)
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-Rating Results:
CBS took center stage in the Sunday overnights, beating second-place NBC by 40 percent. In the distant No. 3 spot was ABC, which did not benefit from the conclusion of Titanic, followed by Fox.
In series-premiere news, CBS crime solver NYC 22 led the 10 p.m. hour with a 6.0 rating/10 share in the overnights (versus a 5.2/ 9 for The Apprentice on NBC and a 3.5/ 6 for ABC’s fading GCB). But Celebrity Apprentice is the show to beat among adults 18-49, and NYC 22 dropped by 17 percent from the 9:30 p.m. portion of older skewing lead-in The Good Wife (7.2/11). One year earlier, CSI: Miami was almost identical with a 6.1/10, and by that time the David Caruso crime solver was already fading. Consider this a disappointing start for NYC 22.
At 7 p.m., Eye net granddaddy 60 Minutes won hour with a 7.8/14, followed by The Amazing Race at a 6.0/10, which tied older-skewing Harry’s Law on NBC for first from 8-9 p.m. Aforementioned The Good Wife won the 9 p.m. hour in the overnights with a 7.2/11, but is unlikely to top Celebrity Apprentice among adults 18-49.
Dateline opened the evening on a typically soft note for NBC with a third-place 3.6/ 7 in the overnights. But aforementioned Harry’s Law rose to a 6.0/10 at 8 p.m. (#1), followed by Celebrity Apprentice at a 5.0/ 8 from 9-11 p.m. – the best metered market performance since the night of its season premiere. Here is the half-hour breakdown:
Celebrity Apprentice (NBC)
9:00 p.m.: 4.7/ 7 (#2)
9:30 p.m.: 4.7/ 7 (#2)
10:00 p.m.: 5.0/ 8 (#2)
10:30 p.m.: 5.4/ 9 (#2)
While the audience skew for Harry’s Law is certainly older, based on total audience size it is worthy of a third season.
Over at ABC, veteran America’s Funniest Home Videos finished second in the 7 p.m. hour with a 3.8/ 7, leading into an encore telecast of sure-to-be renewed Once Upon a Time at a 2.8/ 5 (#3) at 8 p.m. The conclusion of miniseries Titanic finished third from 9-10 p.m. at a weak 3.1/ 5, followed by GCB at a last-place 3.5/ 6 at 10 p.m. Prospects for a second season of GCB continue to grow slimmer.
Over at Fox, the network filled the 7 p.m. hour with repeats of The Simpsons (#4: 1.6/ 3) and The Cleveland Show (#4: 1.5/ 3). Next was the regularly scheduled edition of The Simpsons (#3: 3.1/ 5 at 8 p.m.), followed by Bob’s Burgers (#4: 2.2/ 4), a repeat of Family Guy (#4: 2.7/ 4) and an original episode of The Cleveland Show (#4: 2.5/ 4). While you cannot, and should not, judge Fox by the overnights, the animated Sunday line-up could use a boost next season (and it won’t be from the benched remake of The Flintstones, unfortunately).
Source: Nielsen Media Research data
Source: Marc Berman@TVMediaInsights
Ratings News - 16th April 2012 *Full Tables Added*
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