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Ratings News - 12th January 2012

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METERED MARKET WEDNESDAY RATINGS
ABC Win; Respectable Sampling for Are You There, Chelsea on NBC

Wednesday 1/11/12
Metered Market Results

Household
Rating/Share
ABC 6.2/10
CBS 6.1/10
NBC 5.6/ 9
Fox 2.1/ 3
CW 1.0/ 2

-Percent Change from Year-Ago Evening – Tuesday 1/12/11
NBC: +37, CBS: +33, Fox: +17, CW: -17, ABC: - 2

----------

-Winners:
The Middle (ABC), Suburgatory (ABC), Modern Family (ABC),

-Honorable Mention:
The 38th Annual People’s Choice Awards (CBS), Harry’s Law (NBC), Revenge (ABC)

-Losers (excluding repeats):
One Tree Hill (CW), Mobbed (Fox), Happy Endings (ABC)

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-Ratings Breakdown:
ABC inched past CBS for overnight Wednesday dominance, but Modern Family-ignited ABC will have a heftier advantage among adults 18-49. Third overall was NBC, followed by distant Fox and The CW, which did not benefit by the return of One Tree Hill.

In series-premiere news, NBC sitcom Are You There, Chelsea? was sampled, with a third-place 4.6 rating/7 share at 8:30 p.m. Comparably, Are You There, Chelsea? built from relocated Whitney (#3: 4.4/ 7 at 8 p.m.) by five percent, leading NBC to its second best overnight performance in the time period this season. One year earlier, a repeat of game show Minute to Win It averaged a 3.1/ 5 on 1/12/11.

In the battle of the 8-9 p.m. sitcoms, ABC’s underrated combination of The Middle (#1: 6.5/11) and Suburgatory (#1: 6.0/ 9) outdelivered Whitney and Chelsea on average, however, by 39 percent.

In season-premiere news, the ninth – and final season – of CW drama One Tree Hill returned with a last-place 1.4/ 2 at 8 p.m. Comparably, that was equal to a repeat of Nikita on the year-ago evening. Capping off the 8 p.m. hour were repeats of Criminal Minds on CBS (#2: 5.4/ 9) and Mobbed on Fox (#4: 2.0/ 3).

At 9 p.m., The 38th Annual People’s Choice Awards on CBS, which officially opens awards season, scored a 6.4/10 in the overnights from 9-11 p.m., with the half-hour breakdown as follows:

The People’s Choice Awards (CBS)
9:00 p.m.: 7.3/11 (#1)
9:30 p.m.: 6.8/11 (#1)
10:00 p.m.: 6.2/10 (#1)
10:30 p.m.: 5.3/ 9 (#3)

Compared to one year earlier (7.0/11 on 1/05/11), The People’s Choice Awards were down by nine percent. For a complete listing of the winners, click here: http://www.peopleschoice.com/pca/awards/nominees/

Moving to ABC, Modern Family at 9 p.m. took top-rated honors for the evening with a rock-solid 8.7/13. That led into a third-place 4.8/ 8 for Happy Endings at 9:30 p.m., which dipped by an extensive 45 percent (hence the “loser” label). Also in the 9 p.m. hour was older-skewing Harry’s Law on NBC (#2: 6.2/10), which increased by 30 percent from Are You There, Chelsea?, low-rated Mobbed on Fox (#4: 2.3/ 4), and a repeat of One Tree Hill on The CW (#5: 0.7/ 1).

As a reminder, upcoming comedy Don’t Trust the B____ in Apartment 23 steps into the Wednesday 9:30 p.m. half-hour on ABC on April 23.

At 10 p.m., veteran Law & Order: SVU on NBC finished second overall behind The People’s Choice Awards with a 6.1/10 in the overnights. Third was demo friendly Revenge on ABC (5.6/ 9), which built by 19 percent from Happy Endings.

Source: Nielsen Media Research data

Source: Marc Berman@TVMediaInsights

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