Ratings News - 22nd November 2010

Sunday 11/21/10
Note: The overnight data now includes DVR playback until 3 a.m. local time. One year earlier it was based on Live data only.

HH
Rtg/Shr
NBC 12.3/19
CBS 9.7/15
ABC 7.0/11
Fox 3.5/ 5

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-Percent Change From the Year-Ago Evening (Sunday, November 22, 2009):
NBC: +29, CBS: +15, Fox: + 6, ABC: -12

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Note: The fast affiliate results for Sunday will be posted at PIFeedback.com by 12 p.m. ET. Go to the website, click on Ratings Box (the first category), then Last Night’s Results, and Sunday, November 21, 2010

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-Yesterday’s Winners:
60 Minutes (CBS), Sunday Night Football: New York Giants at Philadelphia Eagles (NBC), Football Night in America, part 3 (NBC)

-Honorable Mention:
American Music Awards (ABC), The Amazing Race (CBS), Undercover Boss (CBS)

-Yesterday’s Losers (excluding repeats):
Nothing

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-Ratings Breakdown:
Football-ignited NBC led this big night of television, with the New York Giants / Philadelphia Eagles match-up at a hefty (and approximate) 15.7 rating/23 share from 8:30-11 p.m. Here is the half-hour breakdown:

Sunday Night Football (NBC)
8:30 p.m.: 15.3/23 (#1)
9:00 p.m.: 15.9/23 (#1)
9:30 p.m.: 16.2/24 (#1)
10:00 p.m.: 15.4/23 (#1)
10:30 p.m.: 15.8/25 (#1)

Earlier in the evening on NBC was pre-game Football Night in America as follows:

Football Night in America
7:00 p.m. – part one: 4.0/ 7 (#3)
7:30 p.m. – part two: 5.9/10 (#2)
8:00 p.m. – part three: 9.9/15 (#2)

Since CBS started the evening on a late note due to an approximate 15-minute primetime football overrun, all program results are approximate and are listed as follows:

CBS/Sunday
7:00 p.m. – Football: 20.9/34 (#1) and 60 Minutes: 12.8/20 (#1)
7:30 p.m. – 60 Minutes: 12.2/19 (#1)
8:00 p.m. – 60 Minutes: 12.0/.18 (#1) and The Amazing Race: 7.7/11 (#2)
8:30 p.m. – The Amazing Race: 7.0/10 (#3)
9:00 p.m. – The Amazing Race: 8.0/11 (#3) and Undercover Boss: 7.8/11 (#3)
9:30 p.m. – Undercover Boss: 8.5/12 (#2)
10:00 p.m. – Undercover Boss: 10.5/16 (#2) and CSI: Miami: 7.0/11 (#3)
10:30 p.m. – CSI: Miami: 6.9/11 (#3)

Over at ABC and leading out of veteran America’s Funniest Home Videos (#3: 4.8/ 8 at 7 p.m.) was The 2010 American Music Awards at a competitive (but diluted) 7.8/12 in the overnights from 8-11 p.m. Comparably, this was down by 18 percent from the 9.5/15 for The American Music Awards on the year-ago evening (Nov. 22, 2009), which translated into 14.24 million viewers and a 5.5 rating/14 share among adults 18-49. Here is the half-hour breakdown:

American Music Awards (ABC)
8:00 p.m.: 7.3/11 (#3)
8:30 p.m.: 7.6/11 (#2)
9:00 p.m.: 8.4/12 (#2)
9:30 p.m.: 8.3/12 (#3)
10:00 p.m.: 7.9/12 (#3)
10:30 p.m.: 7.2/12 (#2)

Last-place Fox opened this final Sunday of the November sweeps with repeats of The Cleveland Show (#4: 3.2/ 5) and The Simpsons (#4: 2.7/ 4) from 7-8 p.m., followed by the regularly scheduled editions of already renewed The Simpsons (#4: 4.1/ 6) and The Cleveland Show (#4: 3.2/ 5) from 8-9 p.m., and Family Guy (#4: 4.4/ 6) and American Dad (#4: 3.3/ 5) from 9-10 p.m. For news of Fox’s soon-to-be revamped Sunday, see TV Tidbits below.

Source: Nielsen Media Research data

Source: pifeedback